Who we are
GC Media is a story-led media business built for brands and people who want more than content for content's sake. We turn brand stories, real moments, and hard-earned expertise into media that builds trust, authority, and visibility that actually lasts.
Our process starts with strategy — usually over coffee, unpacking who you are and what you're actually trying to say. From there we handle production: filming, photography, editing, and creative direction on the day, so the experience is easy and doesn't eat your whole afternoon. It's a done-for-you service built for brands that want to show up with purpose, not just show up.
Content should do more than look good. It should say the right thing, represent your brand properly, and build momentum over time. And we think you should have a good time making it.
Behind it all is a small, sharp team: me on camera, a photographer, and two editors who care as much about the final cut as I do!!!
Keoni Upton
Founder/Director Of GC Media
Brand Storytelling | Content Direction | Videographer
Leads messaging, content direction, and brand storytelling at GC Media, helping clients create content that connects with the right audience and builds trust online.